F1-Team+7

=**Rollable Headphones**=

//**Jessalyn, Gretchen, and Gerald**//
//**___**//

Part 1- Brainstorm:
__Our brainstorm is linked below:__

http://typewith.me/p/qUeU0Zd3Fo

__Questions:__

1. //What opportunities exist for marketing this product/service?// There are many marketing opportunities for Rollable Headphones, such as endorsements from popular musicians as well as arranging for the headphones to be sold in common music stores. Many family-owned shops would probably be interested in selling this product because of its novelty and convenience, and chain electronic stores like Staples may also be interested.

2. //Will the product/service provide the basis for a viable business?// Rollable Headphones would probably provide a very successful business because of the practicality and convenience of them. Over the past several months, headphones have become more and more of a trend over ear-buds for their sound quality, appearance, and the fact that they're easier on one's ears. One of the consistent setbacks of earphones, however, is their size and fragile nature. They're inconvenient to carry around and wear, which is the main reason many people still opt for ear-buds. Rollable Headphones would fix this problem, and those who previously opted for ear-buds for this reason would probably reconsider and purchase the Rollable Headphones.

** Part 2- Consumer Base and Tastes **
__Paragraph description:__

Rollable Headphones would target a wide variety of possible consumers by reason of their convenience, practicality, and novelty. In particular, people who deal with technology in their career, musical artists, young adults, students who use audio on a daily basis, and otherwise technological workers would probably be interested in this item for one reason or another. Because of their convenience and practicality, Rollable Headphones would prove to be very helpful to anyone who travels a lot. Most young people in today's society bring music-listening devices to school, work, and anywhere else they may go. The fact that Rollable Headphones would be much more durable and easy to carry than mainstream headphones would appeal to those who previously opted for ear-buds (for their convenience and ease of carrying). In the event that Rollable Headphones became popular in the young adult population, the possibility of them trending would arise, thus increasing demand dramatically. This product would provide an excellent business because it would be a necessity in the eyes of such a vast number of people.

** Part 3- Business Organization **
__Business organization paragraph:__

The new innovative product my team has decided on producing is Rollable Headphones. The three of us, Myself Gerald, Jessalyn, and Gretchen have chosen to create a corporation business. We will combine our expertise and begin with production. The reason a corporation will be best, is because we are all going to invest money, and time, into this idea, but we will be legally treated as one. A few of our friends are also going to invest towards our idea to help start up our business, if things go well and profits are up we will expand. Until then, we will sell our product at a low and affordable price.